Kayla and Kristen Goosby had an incredible passion for organization, planners, and stationery when they approached me in 2016 to create their first planner for “Goosby Twins, LLC.”

First, we needed to establish their brand identity and bring their vision to life, starting with the creation of a meaningful logo. The logo, featuring a crown crafted from the silhouettes of the twin founders, became the cornerstone of their brand, symbolizing unity, strength, and creativity.

Building on this foundation, I developed a suite of beautifully designed, print-ready materials, including yearly planners, specialty monthly and weekly planners, promotional trade show items, t-shirt designs, marketing materials, stickers, craft paper, and so much more. Each piece reflected the Goosby Twins’ brand story, ensuring a cohesive and impactful presence in their market.

What made this project truly invaluable was the opportunity to go beyond delivering designs. I was there to support and empower the young entrepreneur twins by understanding their goals and creating solutions that fit their startup budget without compromising quality. By providing business coaching, I enabled the twins to shine and succeed for years to come.